Artifacts
artifact | ˈärdəfakt | noun
- an object made by a human being, typically an item of cultural or historical interest.
- something observed in a scientific investigation or experiment that is not naturally present but occurs as a result of the preparative or investigative procedure: in the spirit of continued learning, Flux observes and analyzes companies and produces artifacts on its findings.
origin || early 19th century: from Latin arte ‘by or using art’ + factum ‘something made’
Microsoft and the Enterprise Growth Framework
addressing Microsoft’s long-term customer acquisition challenge through the lens of Buy vs. Build.
Johnny B. SAFE
modeling early-stage venture cap table math.
1.21 Gigawatts
analyzing GitHub’s investors’ returns following Microsoft’s $7.5 billion acquisition.
The Enchantment Under the Sea
redesigning Airbnb’s original fundraising deck.
Whoa, this [liquidation preference stack] is heavy
digging into Magic Leap’s capital structure.
If my calculations are correct
analyzing Front’s metrics and building its financial model.





